Wish

I’ve always had it in for emotional advertising; so much that I still have a folder tucked away in my hard disk that contain the few that pulled on heartstrings. During the MBA, and through my personal reading, I realised that this was a deliberate strategy by brands into making us associate with them through the emotional connect. Lately, my favourite digital media specialist wrote about this societal dimension of … Continue reading “Wish”

A Wedding & A Reunion

As the years are going by, most of us can find ourselves being absorbed in our lives leaving little time to reflect and lesser opportunities to do impulsive things.  But those days were the best, weren’t they? The living on a hilltop, the pathetic excuse of food that the mess served us, the small joys of a cancelled class, samosa-pav, the absolutely random conversations and the people – who kept … Continue reading “A Wedding & A Reunion”

To You…

To you who feels too much, loves too much, gives too much – I’m proud of you To you who is moved too easily, falls in love too easily, believes what you’re told – Thank you for your faith in mankind To you who knowingly lets someone get away with a lie, who performs random acts of kindness, who shares your last penny – I am on your side To … Continue reading “To You…”

Climb Ev’ry Mountain

There comes a time where you’re on the brink of losing control, the edge of the cliff, a despicable wall of blankness in front of you.  And then, suddenly there is daybreak, a cool breeze, a respite.  Whoever said that new and exciting things were all about fun? They are much more about the fear of leaving behind the comfortable and stepping in to the unknown.  Me and a  lot … Continue reading “Climb Ev’ry Mountain”

You would think that I would have heard all of the Coke Studio songs, being such an ardent fan. Today, I came across ‘Mujhe Baar Baar’ by Abbas Ali Khan from the series’ most recent episode and was mesmerised for the longest time. Among the languages that I know, there is no doubt that Urdu is the most beautiful. It is like art in words, emotions in writing –  no … Continue reading “♪”

A Ceylon Odyssey

I’m usually known to procrastinate specific things in life like exercise, collecting on finances and making phone calls among others, but I feel most guilty when I delay writing travelogues. From personal experience, I feel that the memories and trivia are most fresh within the week of returning from a trip, making it the opportune moment to pen it down for memory’s sake. It has been over two months to … Continue reading “A Ceylon Odyssey”

(Untitled)

Some people will spend all their lives trying to get the approval of othersIn return, they will be rewarded with hurt and retributionA true retort as anyIn this cruel cruel world

Invictus

I’ve always found poetry to be my favourite form of literature. Especially the sorts which have stories to tell in just four lines and keep you thinking for days after you read them. A friend shared this poem today and in light of some recent events, I thought they were some of the most beautiful and empowering verses I have read. Life hurls before us many choices – on making … Continue reading “Invictus”

A Christmas Story

On Christmas day, I wanted to share a story that I came across a few days ago – and it moved me immensely.  Brought to popularity this year by Sainsbury’s, this advertisement was made in partnership with the Royal British Legion commemorating the events of the Christmas Day truce in 1914. It is especially poignant due to the fact that this year marks the centenary of the First World War  … Continue reading “A Christmas Story”

Polska!

When I first told people around me that I was going to Poland for the Eid holidays, there was more than one raised eyebrow. To start with, it made me a little sceptical, but my mind was made up, to visit. The country wears its charms lightly – so much that it doesn’t draw the attention of the average Euro-tripper. But step in, venture into its heart and you’ll find … Continue reading “Polska!”